{"id":472,"date":"2015-02-19T19:37:40","date_gmt":"2015-02-19T19:37:40","guid":{"rendered":"http:\/\/www.beveragejunkie.com\/?page_id=4"},"modified":"2024-05-31T11:42:24","modified_gmt":"2024-05-31T16:42:24","slug":"testimonials","status":"publish","type":"page","link":"https:\/\/thepurposeinstitute.com\/index.php\/testimonials\/","title":{"rendered":"TESTIMONIALS"},"content":{"rendered":"

The Purpose Institute has helped corporations, non-profits, educational institutions and entire geographic regions identify core values and channel their power to make a difference in the lives of the people they serve.
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Southwest Airlines<\/h4>\r\n<\/div>\r\n<\/div>\r\n\r\n
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\r\n\"scott<\/div>\r\n
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Absent Roy\u2019s moving and idealistic articulation of the overriding, and, indeed, noble, purpose of Southwest Airlines, I doubt that we would be as overtly meaningful to ourselves and others as we are.\u201d<\/p>\r\n

Herb Kelleher\r\nFounder of Southwest Airlines<\/p>\r\n\r\n<\/div>\r\n<\/div>\r\n\r\n

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Purpose Statement<\/p>\r\n

To give people the freedom to fly.<\/p>\r\n

Values<\/p>\r\n

Servant\u2019s Heart, Warrior Spirit, Fun-Loving<\/p>\r\n<\/a>\r\n\r\n<\/div>\r\n<\/div>\r\n\r\n\n \r\n

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\"walmart\"<\/div>\r\n
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Walmart<\/h4>\r\n<\/div>\r\n<\/div>\r\n\r\n
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\"Doug<\/div>\r\n
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\u201cSave Money. Live Better. Simple words\u2026 a profound Purpose. At Wal-Mart, we woke up every day knowing the difference we were trying to make in the world. The Purpose Institute helped us understand the importance of Sam Walton's words and how we should live into them. The support, friendship and encouragement of Roy, Judy and Haley throughout the engagement was special and valued. Just good people doing really good work. We are all better for having worked with them.\u201d<\/p>\r\n

Doug Degn\r\nExecutive Vice President, Retired<\/p>\r\n\r\n<\/div>\r\n<\/div>\r\n\r\n

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\"Tony<\/div>\r\n
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\u201cThe work we did with the Purpose Institute has proven to be some of the most enduring, most impactful work we've done here. A decade ago, in partnership with marketing, our PR team, and many others inside Walmart, the Purpose Institute helped us to bring the inspiring words of Sam Walton to life. The result was a new mission statement and a renewed sense of purpose for 2 million associates worldwide: \"We Save People Money So They Can Live Better.\" The words resonate inside and outside the halls of Walmart as powerfully today as they did when Mr. Walton said them decades ago, and the Purpose Institute was key in helping us to make this project a reality.\u201d<\/p>\r\n

Tony Rogers\r\nCMO, Walmart China<\/p>\r\n\r\n<\/div>\r\n<\/div>\r\n\r\n

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\"Greg<\/div>\r\n
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\u201cHaley was instrumental and essential in Wal-Mart detecting and articulating our purpose of \"saving people money so they can live better.\" She's so good at what she does and such an immense pleasure to work with that it would be virtually impossible to separate who she is and what her work is.\u201d<\/p>\r\n

Greg Chandler\r\nSr. Marketing Director<\/p>\r\n\r\n<\/div>\r\n<\/div>\r\n\r\n

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Purpose Statement<\/p>\r\n

To save people money so they can live better.<\/p>\r\n<\/a>\r\n\r\n<\/div>\r\n<\/div>\r\n \n\r\n\r\n\r\n\r\n

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\"whole<\/div>\r\n
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Whole Foods<\/h4>\r\n<\/div>\r\n<\/div>\r\n\r\n
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\"John<\/div>\r\n
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\u201cAs the founder of Whole Foods Market, I want to leave future generations of leaders and Team Members with a North Star by which to navigate.\u00a0As we continue to evolve and grow, we want to ensure all of our Team Members are aligned with a Purpose they believe in and are inspired to fulfill in their own particular way for decades to come. While we\u2019ve all known our Purpose implicitly, without the help of Haley & Roy and their team at The Purpose Institute, it\u2019s hard to imagine that we would have arrived at such a concise and authentic articulation of our highest and most noble Purpose.\u00a0They masterfully captured the passion and commitment of all of our Team Members in a purpose statement that ensures we\u2019ll continue to serve all of our stakeholders and make a positive difference in the world for years to come.\u201d<\/p>\r\n

John MacKey. Co-Founder and Co-CEO<\/p>\r\n\r\n<\/div>\r\n<\/div>\r\n\r\n

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Purpose Statement<\/p>\r\n

With great courage, integrity and love, together we embrace our responsibility to co-create a world where each of us, our communities and our planet can flourish. All the while, celebrating the sheer love and joy of food.<\/p>\r\n<\/a>\r\n\r\n<\/div>\r\n<\/div>\r\n\r\n\r\n\n\r\n\r\n\r\n

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The Clinton Foundation<\/h4>\r\n<\/div>\r\n<\/div>\r\n\r\n
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\u201cGreat leaders are leaders of great purpose, in the world of public service and the business world. If you\u2019re looking for a way to inspire people, mobilize the talent and energy of your organization and make a real difference, Roy and Judy will help you do it. I know because Roy and the principles he preaches have helped guide our work at the Clinton Global Initiative and The Clinton Foundation. Having a clear and compelling Purpose has enabled us to unite leaders and citizens from all over the world in order to convert pioneering ideas into solutions with tangible results.\u201d<\/p>\r\n

Bill Clinton, Former President<\/p>\r\n\r\n<\/div>\r\n<\/div>\r\n\r\n

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Purpose Statement<\/p>\r\n

To help transform lives and communities from what they are today to what they can be.<\/p>\r\n<\/a>\r\n\r\n<\/div>\r\n<\/div>\r\n\r\n\n

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GE Aviation<\/h4>\r\n<\/div>\r\n<\/div>\r\n\r\n
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\u201cThe Purpose Institute helped GE Aviation restate our identity through an intense and exciting transformational effort involving the whole organizational community. They crafted an energizing and thoughtful process where we used the broader employee voice in discovering our Purpose in a distinctive way that ended being a source of pride and action. The effect has been remarkable. The Purpose statement, \"We invent the future of flight, lift people up and bring them home safely\", has enabled us to align the strategy of our business and employee engagement in a truly compelling way that mobilizes us to do better everyday.\u201d<\/p>\r\n

Raghu Krishnamoorthy. GE, Chief Learning Officer<\/p>\r\n\r\n<\/div>\r\n<\/div>\r\n\r\n

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Purpose Statement<\/p>\r\n<\/a>\r\n

To invent the future of flight, lift people up and bring them home safely.<\/p>\r\n\r\n<\/div>\r\n<\/div>\r\n\r\n
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\"synchrony<\/div>\r\n
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synchrony financial<\/h4>\r\n<\/div>\r\n<\/div>\r\n\r\n
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\r\n\"Marc<\/div>\r\n
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\u201cAs Synchrony Financial began the journey to separate from General Electric, we were looking for opportunities to describe our new identity. The Purpose Institute did an incredible job of galvanizing our leadership team, pulling us closer together, and helping us define our true purpose and values. Specifically we worked with Haley Rushing from the Institute. In all of my years of working with consultants and facilitators, I put her at the top of the list. She helped us create what is now a symbol of how we operate, how we interact with our customers, and the environment we want our employees to experience. A huge win for our leadership team and business.\u201d<\/p>\r\n

Marc Chini. EVP, Human Resources<\/p>\r\n\r\n<\/div>\r\n<\/div>\r\n\r\n

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Purpose Statement<\/p>\r\n

To pioneer the future of financing, improving the success of every business we serve and the quality of each life we touch.<\/p>\r\n

Values<\/p>\r\n

Honesty. It\u2019s our policy.\r\nPassion. It\u2019s our fuel for greatness.\r\nDriven. We\u2019re all in and we deliver.\r\nResponsible. We know what\u2019s at stake.\r\nCaring. We believe people matter.\r\nBold. It\u2019s time to make a difference.\r\n<\/a><\/p>\r\n\r\n<\/div>\r\n<\/div>\r\n\r\n\r\n<\/p>\n\r\n\r\n\r\n\r\n

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Interstate Batteries<\/h4>\r\n<\/div>\r\n<\/div>\r\n\r\n
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\r\n\"scott<\/div>\r\n
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\u201cWe knew in our hearts that Interstate has been Purpose-driven for 63 years.\u00a0The Purpose Institute helped us facilitate a multi-stakeholder process that resulted in our Purpose and Values \u2013 who we are at Interstate Batteries.\u00a0We continue to see this deeply resonate with Team Members and partners.\u00a0This process inspired further focus on shaping our future and has resulted in improved planning, execution and stakeholder engagement.\u201d<\/p>\r\n

Scott Miller. Chief Executive Officer<\/p>\r\n\r\n<\/div>\r\n<\/div>\r\n\r\n

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Purpose Statement<\/p>\r\n

To glorify God and enrich lives as we deliver the most trustworthy source of power to the world.<\/p>\r\n

Values<\/p>\r\n

Love. Treat others like you\u2019d want to be treated.\r\nServant\u2019s Heart. Lead with what people need.\r\nExcellence. Do great things with the gifts you\u2019ve been given.\r\nCourage. Learn, improve and boldly drive change that matters.\r\nFun. Work hard, laugh often.\r\nTeam. Together, we\u2019re better.\r\nIntegrity. Be who you are and live up to your commitments.\r\n<\/a><\/p>\r\n\r\n<\/div>\r\n<\/div>\r\n\r\n\r\n\n\r\n\r\n\r\n\r\n

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maryam banikarim<\/h4>\r\n<\/div>\r\n<\/div>\r\n\r\n
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\r\n\"Maryam\r\n\r\n

\"I\u00a0have had the great pleasure of working with the Purpose Institute (Roy, Haley, Judy and team) first at Univision, then at NBCUniversal and then finally at Gannett. \u00a0\u00a0On each occasion, the businesses were facing unique challenges and having a clear and compelling higher Purpose that everyone rallied\u00a0everyone was critical to our success.\u00a0 Roy and Haley were instrumental in helping us through the process of uncovering our purpose and beginning to operationalize it\u00a0within\u00a0the organization. They have an immense amount of\u00a0experience\u00a0which is very\u00a0helpful\u00a0to set context.<\/p>\r\n

At Univision, uncovering our\u00a0purpose\u00a0allowed us to align our organization. A seminal outward manifestation of this was our ground breaking \"user generated\" upfront presentation that was based on\u00a0the\u00a0company's purpose and was recognized as \"the best upfront of\u00a0the 2007-8 season.\"<\/p>\r\n

\"At NBC Universal, in\u00a0preparation\u00a0for the coming together of NBCUniversal and Comcast,\u00a0articulating the new company\u2019s Purpose and Values\u00a0enabled everyone--from the day the two\u00a0companies came\u00a0together\u2014to rally around a single vision and focus on what matters most to grow the business.<\/p>\r\n

At Gannett, our\u00a0purpose\u00a0rallied an\u00a0organization\u00a0that was going through significant transformation. Purpose was a\u00a0significant\u00a0factor in\u00a0the\u00a0turnaround\u00a0of the business --\u00a0showing\u00a0not only impact in terms of employee\u00a0morale but also in terms of share price.<\/p>\r\n

All that aside, the most\u00a0importantly\u00a0thing I can say about the Purpose Institute team is that they are smart, insightful and always a pleasure to work with.<\/p>\r\n

Maryam Banikarim\r\nFormer CMO of Univision, NBC Universal and Gannett\r\npresently Global CMO of Hyatt<\/p>\r\n\r\n<\/div>\r\n<\/div>\r\n\r\n

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univision purpose<\/p>\r\n

To connect Hispanics to their culture, to resources and to the marketplace.<\/p>\r\n \r\n

NBC Universal Purpose<\/p>\r\n

To create and deliver content so compelling it entertains, informs and shapes our world.<\/p>\r\n \r\n

Gannett Purpose<\/p>\r\n

To serve the greater good of our nation and the communities we serve.<\/p>\r\n \r\n

Gannett Values<\/p>\r\n

COMMUNITY: We\u2019re better together.\r\nINTEGRITY: Always do the right thing.\r\nINNOVATION: Be bold. Take risks.\r\nCOMMITMENT: Have courage. Do what must be done.\r\nRESULTS DRIVEN: Be accountable. Deliver.\r\nFLEXIBLE: Adapt. Move forward.\r\n<\/a><\/p>\r\n\r\n<\/div>\r\n<\/div>\r\n\r\n\r\n\n \r\n

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Texas A & M University<\/h4>\r\n<\/div>\r\n<\/div>\r\n\r\n
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\"steve-moore\"<\/div>\r\n
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\u201cEveryone knew Texas A&M was a great brand, but it suffered from a lack of real distinction, particularly for those with no A&M DNA. The Purpose Institute led us to better understand ourselves, and Haley\u2019s insight in defining our purpose and values has created a solid foundation for our future. Let\u2019s hear it for 'leaders of character dedicated to serving the greater good'!\u201d<\/p>\r\n

Steve Moore, CMO Texas A&M University<\/p>\r\n\r\n<\/div>\r\n<\/div>\r\n\r\n

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Description<\/p>\r\n

The Purpose Institute identified the values and purpose of Texas A&M in order to attract like-minded students and faculty and improve public perceptions of the institution. By understanding the values that were imbedded in the litany of traditions one finds in Aggieland, we were able to ban the adage, \u201cFrom the outside looking in, you can\u2019t understand it. From the inside looking out, you can\u2019t explain it.\u201d and instead, communicate the ultimate purpose of the experiences, education and traditions that you find at Texas A&M.<\/p>\r\n

Purpose Statement<\/p>\r\n

To develop leaders of character dedicated to serving the greater good.<\/p>\r\n

Values<\/p>\r\n

RESPECT. We are the Aggies, the Aggies are We. INTEGRITY. Character is destiny. LOYALTY. Respect & acceptance forever. EXCELLENCE. Set the Bar. LEADERSHIP. Follow me. SELFLESS SERVICE. How can I be of service?<\/p>\r\n\r\n<\/div>\r\n<\/div>\r\n<\/a>\r\n \n\r\n\r\n\r\n\r\n

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NATIONAL RURAL ELECTRIC COOPERATIVE ASSOCIATION<\/h4>\r\n<\/div>\r\n<\/div>\r\n\r\n
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\r\n\"scott<\/div>\r\n
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\u201cRoy Spence and Haley Rushing helped electric cooperatives from all across the country articulate a common purpose that helped unify 900 utilities serving over 40 million consumers. They brought passion and structure to a process that has refocused an entire industry segment on what really matters.\u201d<\/p>\r\n

Mike Williams\r\nPresident & CEO\r\nTexas Electric Cooperatives, Inc.<\/p>\r\n\r\n<\/div>\r\n<\/div>\r\n\r\n

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Purpose Statement<\/p>\r\n

To power communities and empower members to improve the quality of their lives.<\/p>\r\n\r\n<\/div>\r\n<\/div>\r\n<\/a>\r\n\r\n\r\n\n \r\n

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\"balfour-beatty\"<\/div>\r\n
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BALFOUR BEATTY CONSTRUCTION<\/h4>\r\n<\/div>\r\n<\/div>\r\n\r\n
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\"eric-krueger\"<\/div>\r\n
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\u201cHaley Rushing and the Purpose Institute were a wonderful partner to Balfour Beatty Construction and led us to discover our Purpose. That Purpose is now our True North, our Why? and our call to action with our clients and those we support. Haley and her team were very thorough and thoughtful with every employee to ensure we got it right.\u00a0The Purpose and Values she unearthed reflect who we are when we're at our best. Today, it is the centerpiece of who we are and every employee knows it, can visualize it, embraces it and most importantly delivers on it!\u201d<\/p>\r\n

Eric E. Krueger, Senior Vice President, Central Region<\/p>\r\n\r\n<\/div>\r\n<\/div>\r\n\r\n

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\"connie-oliver\"<\/div>\r\n
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\u201cMy experience with The Purpose Institute was life-changing, both professionally and personally. On a professional front, I was able to partner with leaders across Balfour Beatty\u2019s national business to define a purpose which employees and business partners found deeply fulfilling as a defining benchmark for future strategy and growth.\u00a0Personally, it led me to have the courage to take a leap of faith, moving towards a new career I\u2019d long dreamed of.\u00a0Today, I\u2019m smack center in a new role which not only aligns to my professional expertise, but to my heart\u2019s passion as well. Life is good when you\u2019re purpose driven.\u201d<\/p>\r\n

Connie Oliver, Former VP, Corporate Communications<\/p>\r\n\r\n<\/div>\r\n<\/div>\r\n\r\n

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Purpose Statement<\/p>\r\n

To be a relentless ally for the success of each and every dream we\u2019re entrusted to build.<\/p>\r\n\r\n<\/div>\r\n<\/div>\r\n \n","protected":false},"excerpt":{"rendered":"

The Purpose Institute has helped corporations, non-profits, educational institutions and entire geographic regions identify core values and channel their power to make a difference in the lives of the people they serve.<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-fullwidth.php","meta":{"footnotes":""},"class_list":["post-472","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/thepurposeinstitute.com\/index.php\/wp-json\/wp\/v2\/pages\/472","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thepurposeinstitute.com\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/thepurposeinstitute.com\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/thepurposeinstitute.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/thepurposeinstitute.com\/index.php\/wp-json\/wp\/v2\/comments?post=472"}],"version-history":[{"count":0,"href":"https:\/\/thepurposeinstitute.com\/index.php\/wp-json\/wp\/v2\/pages\/472\/revisions"}],"wp:attachment":[{"href":"https:\/\/thepurposeinstitute.com\/index.php\/wp-json\/wp\/v2\/media?parent=472"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}